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Naked Cards: Cutting Down on Plastic One Card at a Time

Naked cards is a campaign to encourage online card sellers do ditch plastic cellos in favour of either “naked” card or paper packaging. 

A brainwave moment triggered Naked Cards… why on earth are so many small online card sellers putting plastic sleeves around pieces of cardboard that are then being put into envelopes?

A realisation that they were not only creating needless waste, but also wasting money and time; triggered an Instagram Story by Vanilla Retro, as a direct result of which several of them had a conversation about it.  After broaching the topic on each of their social media accounts it became apparent that their customers were overwhelmingly in favour of the move towards “naked cards”.  In fact, the very few negative comments seemed to be from fellow card-sellers, who cited reasons why they felt cellos to be critical.

They decided to open this conversation and make it public – and, in doing so, challenge long-standing behaviours.  They will start with Naked Cards then see what other changes they can make… by being realistic and taking a small steps they hope that they can affect a lasting and sustainable shift change in the online gifting industry.

“Sustainable development is the pathway to the future we want for all.”

Ban Ki-moon

I really believe in the Naked Cards movement and as I have taken the naked cards pledge to reduce plastic packaging.

Cards come in recyclable sticker card clasps. Gifts come wrapped in biodegradable plastic or brown paper.

And if you are worried about whether cards will be protected in the post, they are still fully protected in a card backed envelope or cardboard box for larger orders. Let’s work together towards a PLASTIC FREE world!

“The starting point is not design, the starting point is sustainabilty."

Stella McCartney


Our collective home is in the process of being turned totally upside down which is leading to strife for almost all life on Earth.

We know it’s preventable. And we know it’s not going to save itself.

So, it is up to us to solve it. But what levers can we pull? Reducing our carbon footprint is entirely necessary, but the transition of change is far slower than the time we have remaining.

The tools that we associate with fighting climate change are inadequate. What if that changed and the billions of us who care became empowered?

There are enough climate solutions that are out there right now, that if we supported them, it’d undo 30 years of carbon damage by avoiding 1,500 billion tonnes of CO2.

TeePee Creations have committed to Ecologi and I am paying for 12 trees to planted every month, this equates to 0.9 tonnes of CO2 being removed.

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